How to Take Good Real Estate Photography

Taking beautiful Real Estate photography takes more than just a shoot and point camera – it requires dedicated SLR camera equipment, a tripod, and Photoshop skills.

Firstly the house needs to be lighted by natural interior house lighting, not by camera equipment lighting. All the lights in the house should be turned on to properly show the details of the house. Next, a tripod is needed to prevent camera shake and to prevent blurriness of the images. A tripod will also ensure that the images remain sharp at all times. Next, the camera needs to be set to Manual mode – that is the aperture, shutter speed and ISO setting has to be set so that real estate photography there is sufficient exposure. Preferably, ISO should always be kept to a minimum as high ISO delivers picture noise. The shutter speed can be set longer to ensure more light comes in, and it should be okay as there is a tripod available. The aperture can be set at the lowest F stop value since the lowest F stop value delivers more light into the camera. The camera should always be composed at the corner of the room for maximum view.

Using Flash is never a good idea. Flash would degrade the overall picture quality in many ways. It doesn’t give the natural look of the interior’s home when flash is used. Also, if it was used, the color could be quite off in that the photo would look very grey or very white. The photo would also have differences of lighting overall too.

After taking the photos of the interior, the photos need to be retouched. There are a number of areas where the photos need retouching. They include removing the color cast, restoring the proper color balance and saturation, adjusting the right contrast, adjusting the right exposure, etc. One will require the knowledge of how to operate certain Photoshop features to do that. For example, using Levels and Curves will help adjust contrast and exposure while curves can remove color cast. Color cast removal may involve removing the yellowish color in the picture, whereby that color is given off from the home’s incandescent light bulbs.

When the photos are done retouching, the photos need to be saved without too much compression. Then, the photos should be burned off to a DVD or transferred using a USB drive. Emailing the photos may accidentally involve compression.

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